Charlotte profile picture

Charlotte Baxter-Read

Lead Marketing Manager at Markup AI

About Charlotte

Lead Marketing Manager at Markup AI, bringing over six years of experience in content creation, strategic communications, and marketing strategy. She's a passionate reader, communicator, and avid traveler in her free time.

Area of expertise

  • Content Governance
  • AI in Content Operations
  • Marketing Strategy
  • Media Relations
  • Digital Marketing
  • Copywriting
  • Public Relations
  • Content Marketing
  • Search Engine Optimization

All articles

5 Ways to Scale Brand Voice and Tone in an AI-First World.

5 Ways to Scale Brand Voice and Tone in an AI-First World

Charlotte profile picture Charlotte Baxter-Read February 16, 2026
Types of English: A Closer Look at American vs British English.

Types of English: A Closer Look at American, British, and Australian English

Charlotte profile picture Charlotte Baxter-Read February 16, 2026
The speed of social: Mastering informal writing without losing brand authority.

The Speed of Social: Master Informal Writing Without Losing Brand Authority

Charlotte profile picture Charlotte Baxter-Read February 12, 2026
Inclusive writing: A guide to gender-neutral language at scale.

Inclusive Writing: A Guide to Gender-Neutral Language at Scale

Charlotte profile picture Charlotte Baxter-Read February 11, 2026
The Oxford Comma: Why Clarity Matters at Scale.

What’s All the Fuss About the Oxford Comma?

Charlotte profile picture Charlotte Baxter-Read February 5, 2026
Empathetic communication: How to maintain the human touch at AI scale.

Empathetic Communication: How to Maintain the Human Touch at AI Scale

Charlotte profile picture Charlotte Baxter-Read January 29, 2026
11 Misused Idioms That Erode Trust (And How to Fix Them).

11 Misused Idioms That Erode Trust (And How to Fix Them)

Charlotte profile picture Charlotte Baxter-Read January 28, 2026
16 Overused Words and Phrases and What to Say Instead.

16 Overused Words and Phrases and What to Say Instead

Charlotte profile picture Charlotte Baxter-Read January 28, 2026
Markup AI Google Docs Extension: Instant Content Governance.

Why Enterprise Writers Need Markup AI’s Google Docs Add-On

Charlotte profile picture Charlotte Baxter-Read January 22, 2026

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